42 YEARS OF EXPERIENCE IN AUTOMOTIVE EVENTS
UNRIVALLED EXPERIENCE
WORKING WITH THE WORLD'S BEST AGENCIES AND DIRECT TO OEMS.
Ad hoc automotive event staff – white labelled supply to third party agency or direct to auto manufacturers.
NEED EXCEPTIONAL STAFF, FAST? WE DELIVER.
From a single pro driver, chauffeur, or brand ambassador for a one-day activation, to hundreds of specialist staff for large-scale events – we scale with you, without ever compromising on quality or brand fit.
THE RIGHT PEOPLE. THE RIGHT EXPERIENCE. THE RIGHT IMPACT.
Our extensive network means we don’t just deliver at scale – Talent deliver diverse, representative teams that reflect the world we live in and truly resonate with your audiences.
EVERYTHING YOU NEED, IN ONE PLACE.
Pro drivers, chauffeurs, brand ambassadors, product experts, trainers, and event support and hosting staff - experienced professionals ready to tell your stories in-car and on-stand, engaging all of your audiences, from customers to retailers, media, and internal teams.
AUTOMOTIVE IS ALL WE DO.
That means every member of our team is an industry specialist - experienced, knowledgeable, and either fully trained or ready to be tailored to your exact requirements.
SAFE AT SPEED.
Talent by AMCI is built on an unrivalled mix of motorsport professionals and highly accomplished driver trainers - bringing the expertise to deliver high-speed precision while keeping your clients’ vehicles safe. We also supply precision drivers to the film and TV industry, delivering exceptional performance both behind the wheel and on camera.
EVERYTHING YOU NEED. ONE PARTNER
From a single driver to hundreds of specialist staff, Talent by AMCI delivers the right people — at scale, at speed, and always on brand.
WE ARE NOT ALL THE SAME AND THIS IS WHY
From a single driver to hundreds of specialist staff, Talent by AMCI delivers the right people — at scale, at speed, and always on brand.
Pro Drivers & Instructors
Talent supply the skilled drivers to bring your brand and products to life on the move. Experienced track, road and off-road instructors, trained to deliver the best experience, coaching from the passenger seat or demonstrating from behind the wheel.
WHY OUR CLIENTS LOVE OUR INSTRUCTORS
They have more than just high-speed driving experience; they can tell your brand and product stories to all your audiences.
Our scale brings brand fit – Talent have drivers and staff who look and talk like your brand.
What our clients use our pro drivers for:
Demonstrating products at launch and training events, customer track days. Experience days and track coaching. Prototype testing and endurance testing.
Chauffeurs
Talent’s chauffeurs are skilled, experienced, and qualified drivers, used to looking after the most valuable guests and vehicles at the world’s most prestigious events. Talent can supply a single driver or a large hand-picked team.
WHY OUR CLIENTS LOVE OUR CHAUFFEURS
They add value to every journey, sharing product and brand stories while remaining professional at all times. Like all our staff, they are carefully matched to your brand and specific requirements. We don’t just supply chauffeurs, we also train chauffeurs for the most prestigious households and hotels.
Our scale brings diversity – often supplying all female driver teams and meeting the needs of events like the MOBOS.
What our clients use our chauffeurs for:
Awards shows, media events, sporting events, VIP and influencer journeys, and board-level transport - whether for a single day or a large number of experienced drivers for multi-day events.
Product Experts
Talent’s Product Experts are the mainstay of automotive events, making advocates of your brands and products – the ultimate conversion tool. Engaging our clients’ internal and external audiences. Unrivalled automotive experience, skills, and the right personality to tell your stories and demonstrate your products.
WHY OUR CLIENTS LOVE OUR PRODUCT EXPERTS
Our product experts instantly become authentic brand ambassadors, with the skills and passion to engage in meaningful conversations and demonstrate your products on the move, at events, on stand, and in your retail outlets.
What our clients use our product experts for:
Retailer training tours, customer test drive events, stand staff, media events, product launches, new vehicle handovers, and
test drives.
Trainers & Presenters
Talent’s extensive team of automotive trainers work for the who’s who of the industry. Covering a broad array of skills, from new product training, EV skills, sales and aftersales coaching, customer service, lead generation, finance sales and compliance, and
much more.
WHY OUR CLIENTS LOVE OUR TRAINERS & PRESENTERS
Our trainers are automotive experts, so they know the industry, the challenges, and the customers. We pride ourselves on supplying the most engaging trainers who deliver with impact and passion.
Our scale brings the right skill – sometimes the messenger is more important than the message, we can help you choose trainers that tell your stories, your way.
What our clients use our trainers for:
Product launch events, retailer training tours, dealer improvement, stand staff and brand ambassador training, new system or process change, including moving to agency models.
Host Staff
Talent’s host teams are the front line of our clients’ events. Experts at guest logistics and the administration of guest registration, travel, and hosting.
WHY OUR CLIENTS LOVE OUR HOSTS
Our hosts work hard and add value to the guest experience by knowing the products and brand. Always upbeat, polished,
and professional. Data capture experts, fully trained to use our data capture and registrations tools or your systems.
Our scale brings diversity – we have a mix of male and female staff and, importantly, people who look and sound like your brand and customers.
What our clients use our hosts for:
Registration and guest movement and data capture at product launches, media events, customer ride and drive events, motor shows, dealer tours, national events, and dealer meetings.
Precision Drivers
Talent’s precision driver team are some of the most sought after in the industry, with incredible behind-the-wheel skills.
WHY OUR CLIENTS LOVE OUR TEAM
An easy-to-work-with team of talented drivers, used to the long days of filming, photography, and the pressure of performing on cue and at incredible speed. Capable of delivering winning performances at events.
Our scale brings availability – we often have over 100 drivers at Goodwood Festival of Speed – we don’t run out of talent.
What our clients use our precision drivers for:
Product reveal sequences, B-roll filming, car-to-car filming and photography, film and TV action, and low-speed precision work. Demonstration driving, competitive motorsport events, safety and course car driving.
One-Stop Shop
We are a true one-stop shop for automotive events, suppling all the staff you need; project managers, marshals, carpark staff, care cleaners, customer actors- everyone and everything. And it you need us to we can supply the right team to help you design your experience and manage it safely.
Offering a massive list of incredibly talented staff, used to working across the industry with brands that resonate with ultra-high-net-worth individuals and brands that offer the greatest value.
WHY OUR CLIENTS LOVE US
We are dedicated to automotive, so we get the mission.
We’re ready to help with a long-lead project or get clients out of trouble with a last-minute request.
Our scale is your advantage – a massive pool of highly skilled staff means we can always deliver the right people, even at short notice.
What our clients use our staff for:
To white label as their own, for one-off staffing needs, long-term contracts, and everything in between.
ENQUIRE
HAPPY CLIENTS
TESTIMONIALS
“Your drivers are a credit to you”
“Just wanted to say thank you for all your help and support, your planning and organisation has helped us come together as a team to provide an outstanding guest transport solution for the event. Your drivers are a credit to you and have been professional and accommodating throughout the event.”
Event Organiser, MOBO Awards
“The 2 guys you sent to us have been utterly fantastic”
“The 2 guys you sent to us have been utterly fantastic... They are without a doubt the most engaging, knowledgeable and vibrant trainers I have ever met! Additionally they really made our launch night something special and found the time to talk to every customer, their presentation and walkaround the car was on point...Nothing was too much trouble.”
Head of Business, Automotive Retailer
“The team blew me away”
“Every single team member was so engaged and welcoming, the product experience was immense... So thank you! The team blew me away.”
Event Attendee, Volvo Cars UK
“This experience will remain unforgettable for our team”
“A huge thank you to each one of you for your trust and collaboration...It has been a true pleasure working with you, and this experience will remain unforgettable for our team. I'm genuinely grateful for the support, teamwork, and positive moments we've shared throughout.”
Head of Projects, Experiential Agency
WORK FOR US
Travel. Excitement. Fulfilment.
Become part of the team
Have you got talent behind the wheel, a gift for automotive storytelling or a passion to make experiences unforgettable?
Become part of our talented team.
OUR TEAM
Meet the Power Behind the Wheel
Neil Brogden
Managing Director
With over 30 years at the pinnacle of automotive events, Neil combines motorsport expertise with elite UK police pursuit training, shaping a safety-at-speed approach. Passionate about guest experience, he believes every team member should add real value to the brand.
David Cullen
Business Development Director
A round-the-world yachtsman, David developed a calm, assured leadership style under pressure. Now a sought-after curator of luxury automotive experiences, he leads teams trusted by the world’s most prestigious brands.
Casey Wainright
Talent Coordinator
Casey is the driving force behind our talent operations, known for her responsiveness and attention to detail. Trusted by clients and talent alike, she ensures every team member is fully prepared for success.
Stephanie Barber
Head of Talent
An expert recruiter and passionate developer of people, Steph matches skills to briefs and personalities to brands at remarkable scale, delivering exceptional teams through deep insight and understanding.
CONTACT
Come ride with us
Let us drive your results. The most trusted supplier in the business is ready to tackle your most important challenges.
TALENT BY AMCI
Building 90
Main Stores
Bicester Motion
Buckingham Road
OX27 8AL